With her collaborative and personable style, Michelle has developed marketing programs that drove business growth and enhanced customer experience. Michelle has an extensive background in marketing operations, analytics, budget management as well as multi-channel and business-to-business eCommerce. She has managed and run multi-million direct channels including Try/Quote/Buy functional operations. (Citrix Buy, Citrix Try, Citrix Evals) In her latest assignment at Citrix, she managed the $100+ M eCommerce opportunity pipeline. Michelle is a graduate of Tulane University with a B.A. degree (cum laude) and speaks French fluently. Volunteer and charitable organizations: Habitat for Humanity; Feeding South Florida; YMCA; Vitas Hospice.